How EzyView Can Benefit Your Home Appliance Business

The retail landscape has seen some important technological advantages in the area of product visualization. Home appliance retailers and manufacturers have recognized the importance of interactive 3D product viewers as a crucial tool for enhancing consumer experiences and boosting sales.

The Advantages of a 3D Product Viewer in E‑Commerce

Increased Customer Engagement

Dynamic 3D visuals can capture a customer's attention much better than static images or text-based descriptions, ultimately leading to longer time spent on a retailer’s website or in-store.

With the interactive 360 spins and zooming features of the EzyView viewer, customers can interact with and view your products from any angle. This gives them a better understanding of the product and helps to narrow the gap between in-store and online experiences.

Better Product Understanding

Many consumers may not fully grasp the specifications and features of a home appliance just from reading product descriptions.
With 3D text annotations, information can be provided and features can be highlighted in a more interactive and immersive way.

In EzyView Studio 3D annotations can be easily attached to a model.

For products that come with complex features or intricate designs, 3D animations can simplify communication. This capability can be particularly beneficial for home appliance companies where product features need to be demonstrated. By showcasing the product in action, 3D animations can help potential customers understand its functionality and advantages more easily.

Personalization

With the Ezyview Product Configurator customers can quickly and easily choose from all the available product options.
Personalization not only improves customer engagement but leads to higher satisfaction rates as consumers feel a deeper connection to products that reflect their individual tastes and preferences.

Build your own product configurator with product variants and an auto-generated UI in Ezyview Studio

Augmented Reality (AR)

Home appliances are often significant investments, and consumers want to ensure they are making the right choice. AR helps mitigate purchase anxiety by allowing customers to see appliances in a lifelike and interactive manner, helping them visualize how a product will fit into their home environment.

A customer can switch to AR from the EzyView viewer without installing a mobile app and with WebAR they can even view all the available product options.

video of an augmented reality app on a mobile phone